Turn Your Fintech Website Into a Customer Acquisition Channel

Who we’ve worked with:

If you work for a fintech company that invests in content, you might be facing some of these challenges:

1. You struggle to come up with content ideas that your ideal customer would read and that is also aligned with business objectives.

2. Your content is often written for everyone, rather than for your ideal customer.

3. You’ve worked with freelancers and agencies who don’t specialise in fintech and therefore can’t write technical content that your audience would want to read.

4. You’ve invested a lot into content already and haven’t seen the results you were hoping for.

These issues lead to a situation where your content:

• Brings in high traffic, but no sales.

• Isn’t being read by your ideal customer.

• Costs money, but doesn’t bring in customers.

Here’s how our content framework can help you bring in customers worth $100k+, position you as an expert, educate your prospects and raise awareness for your product.

🏛 Content strategy based on customer research and focused on Bottom of the Funnel.

🏛 Content for the level of your reader and focused on your product.

🏛 Content based on interviews with internal experts.

🏛 Content results that can be tracked.

Learn more about our methodology:

You’ll get leads, not just campaigns

Instead of receiving blog posts or campaigns, we’ll work together to help you generate new business.

You’ll have complete visibility over how many conversions each piece of content creates, which ensures we create content that is aligned with your business objectives.

How do we do it? Learn about the Mint Studios framework.

You won’t have to worry about content

We’ll be an extension of your marketing team and act as your content partner.

We’ll do the strategy, writing, publishing, promotion and tracking every month, as well as setting up the interviews with internal experts.

We’ll do regular check-ins and you’ll get a report with the results every month.

We do content: you get new business.

Your articles will be written for the knowledge level of your reader

Blog posts are based on interviews with people in your company and our knowledge of fintech, not just general research on Google.

We do in-depth research on your customers and product to understand the pain points of your customers.

This allows us to write content that is for their knowledge level, as well as include the relevant information about your product and team.