How Fintechs Do Content Series

Learn how some of the leading financial companies do their content marketing

How Fintechs Do Content: Taktile Balances Credibility and Fun

October 7, 2026

How Fintechs Do Content: Taktile Balances Credibility and Fun

Inside Taktile's content strategy: how an AI decisioning platform builds trust with banks and insurers while still standing out on LinkedIn.

How Fintechs Do Content: Building Trust with 200 Touchpoints at Thunes

September 16, 2026

How Fintechs Do Content: Building Trust with 200 Touchpoints at Thunes

Explore how Thunes uses original research and thought leadership to build trust in cross-border payments, and measures ROI on sales cycles that last years

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How Fintechs Do Content: Parafin’s 0 -> 1 Strategy for Building Brand Authority

August 19, 2026

How Fintechs Do Content: Parafin’s 0 -> 1 Strategy for Building Brand Authority

How Parafin built a content strategy from zero: owning "embedded capital", prioritising AEO over SEO, and turning internal experts into proof.

How Fintechs Do Content: Volt and the Power of Truthtelling Content

October 28, 2025

How Fintechs Do Content: Volt and the Power of Truthtelling Content

Volt is reshaping fintech marketing by trading hype for honesty. Under ex-journalist Charlie Gilbert’s lead, the brand champions clear, story-led, and “selfless” content that informs rather than sells—building trust, brand recall, and credibility in the crowded world of open banking.

How fintechs do content: Building trust with experts at Enfuce | Nicole Heringer, VP Brand and Communications at Enfuce

September 3, 2025

How fintechs do content: Building trust with experts at Enfuce | Nicole Heringer, VP Brand and Communications at Enfuce

Learn how Enfuce builds trust and wins long-term fintech partnerships by leveraging internal experts, video, and human-first content to stand out in a crowded market.

How fintech companies do content: Galileo's enterprise-focused content

June 25, 2025

How fintech companies do content: Galileo's enterprise-focused content

Learn how Galileo uses enterprise content to reach its customers.

How leading companies do content: How Trulioo uses content to position itself as the trusted expert | Dawn Crew, Chief Marketing Officer at Truliooo

April 30, 2025

How leading companies do content: How Trulioo uses content to position itself as the trusted expert | Dawn Crew, Chief Marketing Officer at Truliooo

In this content case study, we look at how identity verification company Trulioo uses content to position itself as a trusted expert.

How Fintech Companies Do Content: How Nuvei Repurposes its Celebrity Campaigns

December 11, 2024

How Fintech Companies Do Content: How Nuvei Repurposes its Celebrity Campaigns

In this case study, we learn about Nuvei’s attribution model to track content results, how they do their content strategy and the impact of their Ryan Reynolds celebrity campaign.

How fintech companies do content: Why ComplyAdvantage gets better results with less content | Will Thompson, Director of Content and Communications at ComplyAdvantage

November 18, 2024

How fintech companies do content: Why ComplyAdvantage gets better results with less content | Will Thompson, Director of Content and Communications at ComplyAdvantage

In this content case study, we look at how ComplyAdvantage use content marketing to stand out in a saturated market, their thinking about campaigns vs always-on and how they get good results from webinars.