How Fintechs Do Content Series

Learn how some of the leading financial companies do their content marketing

How Fintech Companies do Content: Galileo's Enterprise-Focused Content

June 25, 2025

How Fintech Companies do Content: Galileo's Enterprise-Focused Content

Learn how Galileo uses enterprise content to reach its customers.

How Leading Companies Do Content: How Trulioo Uses Content to Position Itself As the Trusted Expert

April 30, 2025

How Leading Companies Do Content: How Trulioo Uses Content to Position Itself As the Trusted Expert

In this content case study, we look at how identity verification company Trulioo uses content to position itself as a trusted expert.

How Fintech Companies Do Content: How Nuvei Repurposes its Celebrity Campaigns

December 11, 2024

How Fintech Companies Do Content: How Nuvei Repurposes its Celebrity Campaigns

In this case study, we learn about Nuvei’s attribution model to track content results, how they do their content strategy and the impact of their Ryan Reynolds celebrity campaign.

How Fintech Companies Do Content: Why ComplyAdvantage Gets Better Results with Less Content

November 18, 2024

How Fintech Companies Do Content: Why ComplyAdvantage Gets Better Results with Less Content

In this content case study, we look at how ComplyAdvantage use content marketing to stand out in a saturated market, their thinking about campaigns vs always-on and how they get good results from webinars.

How Fintech Companies Do Content: Using Content as a Compass for Pleo’s Marketing

October 21, 2024

How Fintech Companies Do Content: Using Content as a Compass for Pleo’s Marketing

In this content case study, we look at how Pleo puts together a content strategy, remains aligned with the rest of the company and tracks the success of their content efforts

How Fintech Companies Do Content: Unit's Trust-Building Payments Content

September 30, 2024

How Fintech Companies Do Content: Unit's Trust-Building Payments Content

In this content case study, we look at how financial infrastructure platform Unit creates advanced, technical content and the role it plays in their marketing strategy

How Financial (Technology) Companies Do Content: Adyen’s Content that Sells to Enterprise

April 29, 2024

How Financial (Technology) Companies Do Content: Adyen’s Content that Sells to Enterprise

In this content case study, we look at how Adyen, the largest fintech company in Europe by market cap, thinks, organises and creates their content.

How Financial Companies Do Content: 11:FS’ Industry Leading Podcast

February 22, 2024

How Financial Companies Do Content: 11:FS’ Industry Leading Podcast

How did 11:FS create the industry-leading podcast in fintech? What have been the biggest benefits for their business? And how do their operations look like now? In this content case study, we deep dive into 11:FS approach to content marketing.

How Public.com is Changing the Culture of the Stock Market with Content and Community

October 22, 2021

How Public.com is Changing the Culture of the Stock Market with Content and Community

Leif Abraham didn’t start investing until he was over 30 years old. Years later, he still wakes up every morning kicking himself because he didn’t start earlier.

In September 2019, Jannick Malling and Leif Abraham launched an investing app, Public.com, and embarked on a mission to make the public markets work for all people.

In this case study, we’ll be looking at why content and community are at the core of what Public.com does, and why this approach is integral to helping people get over the psychological barrier that comes with investing.