What is unique about doing SEO in fintech? And how can you implement a strategy that helps you with acquiring customers, rather than just traffic? We answer these questions and more in this article.
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My mission at Mint Studios is the following:
“To help fintech companies grow and reach more customers with educational and empowering content, so they can fulfill their purpose of democratising finance.”
In this post, I cover the different reasons why fintech companies need marketing and our mission with the Market Like a Fintech podcast.
Fintech marketing is not like any kind of marketing.
I believe there are three main pillars to Fintech marketing: trust, education and customer experience. Here are 9 great Fintech marketing strategies that could be valuable to your company.
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What are some of the top B2B Fintech marketing tactics?
I dive into what B2B Fintech marketing is, some top tactics and examples of B2B Fintechs making their marketing work.
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What is Fintech marketing all about? Why is it different to other kinds of marketing? And how can a Fintech stand out in an ever more crowded market?
I chat with Hakon, CCO of Capdesk, to see what Fintech marketing tactics he says worked for Pleo and Capdesk.
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