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Practical tips to help you grow your financial services company with content marketing

 

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5 Best Neobanks That Are Doing Things Differently
5 Best Neobanks That Are Doing Things Differently

Another neobank? Really?

In this article I make the case that actually, there aren’t enough neobanks. Here are 5 neobanks who are doing things differently!

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Financial Services Thought LeadershipAraminta RobertsonApril 12, 2023neobank, fintech marketing, fintech product, new neobank, fintech news Comment
Fintech Content Marketing: Everything You Need to Know
Fintech Content Marketing: Everything You Need to Know

Content marketing is the art of attracting customers rather than chasing them.

For fintech companies, content marketing is one of the best approaches to acquiring customers organically.

Not sure where to start? This post is for you.

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Financial Services Content StrategyAraminta RobertsonApril 11, 2023 Comment
Top Fintech Content Writers (And How to Hire One)
Top Fintech Content Writers (And How to Hire One)

There are hundreds of freelance content writers out there β€” how do you know who will be a good fit? We’ve put together a list of the top fintech content writers, along with some tips on how to hire excellent writers.

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Financial Services Content StrategyAraminta RobertsonApril 7, 2023
The Content Tower of Pisa: Why Fintech Content Programmes Fail
The Content Tower of Pisa: Why Fintech Content Programmes Fail

Only a handful of B2B fintech companies do great content. Why is that?

In this article, we dive into the four main pitfalls fintech marketers fall into when it comes to content, and how to solve for them.

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Financial Services Content StrategyAraminta RobertsonMarch 30, 2023Comment
Case Study: Creating Content That Raises Awareness and Brings in Leads
Case Study: Creating Content That Raises Awareness and Brings in Leads

As a VC backed, fast growing company, Jeeves needed a content partner that could help create content for the entire marketing funnel, raise awareness for the Jeeves product and bring in qualified leads.

Here’s how we helped them achieve those results with content marketing.

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Financial Services Content Strategy, Financial Services Case StudyAraminta RobertsonMarch 21, 2023Comment
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