Mint Studios Podcast: Fintech Marketing Lab

The Fintech Marketing Lab is a podcast where Araminta Robertson, Managing Director at Mint Studios, explores, experiments, and breaks down how fintech marketing actually works in practice. Listen on:

YouTube

How Fintechs Do Content: Building Trust with Experts at Enfuce

September 3, 2025

How Fintechs Do Content: Building Trust with Experts at Enfuce

Learn how Enfuce builds trust and wins long-term fintech partnerships by leveraging internal experts, video, and human-first content to stand out in a crowded market.

How Fintech Companies do Content: Galileo's Enterprise-Focused Content

June 25, 2025

How Fintech Companies do Content: Galileo's Enterprise-Focused Content

Learn how Galileo uses enterprise content to reach its customers.

How Leading Companies Do Content: How Trulioo Uses Content to Position Itself As the Trusted Expert

April 30, 2025

How Leading Companies Do Content: How Trulioo Uses Content to Position Itself As the Trusted Expert

In this content case study, we look at how identity verification company Trulioo uses content to position itself as a trusted expert.

How Fintech Companies Do Content: Why ComplyAdvantage Gets Better Results with Less Content

November 18, 2024

How Fintech Companies Do Content: Why ComplyAdvantage Gets Better Results with Less Content

In this content case study, we look at how ComplyAdvantage use content marketing to stand out in a saturated market, their thinking about campaigns vs always-on and how they get good results from webinars.

How Fintech Companies Do Content: Using Content as a Compass for Pleo’s Marketing

October 21, 2024

How Fintech Companies Do Content: Using Content as a Compass for Pleo’s Marketing

In this content case study, we look at how Pleo puts together a content strategy, remains aligned with the rest of the company and tracks the success of their content efforts