Content Strategy

What are some of the top B2B Fintech marketing tactics?

I dive into what B2B Fintech marketing is, some top tactics and examples of B2B Fintechs making their marketing work.

What is Fintech marketing all about? Why is it different to other kinds of marketing? And how can a Fintech stand out in an ever more crowded market?

I chat with Hakon, CCO of Capdesk, to see what Fintech marketing tactics he says worked for Pleo and Capdesk.

When it comes to publishing content and navigating compliance, most people’s advice is something along the lines of “make sure to get compliance involved” – and that’s where it ends. 

But how do you get them involved? Where do you start? How do you ensure a collaborative review process?

In this article we go through a process that works along with some tips on how to navigate compliance and content as a financial marketer.

The truth is, social media marketing is difficult.

Here are 9 Fintech social media accounts that do a great job of making the most of social media platforms.

In what way is copywriting different in the fintech industry?

In this post, we cover 8 copywriting tips for those working in the fintech industry.

If you’re doing research on fintech marketing strategy, it’s likely that you’re either looking for inspiration and guidance on where to get started.

We break down 6 examples of fintech companies that have done an excellent job on their fintech marketing.

Content marketing is the art of attracting customers rather than chasing them.

For fintech companies, content marketing is one of the best approaches to acquiring customers organically.

Not sure where to start? This post is for you.

There are hundreds of freelance content writers out there — how do you know who will be a good fit? We’ve put together a list of the top fintech content writers, along with some tips on how to hire excellent writers.