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As a VC backed, fast growing company, Jeeves needed a content partner that could help create content for the entire marketing funnel, raise awareness for the Jeeves product and bring in qualified leads.

Here’s how we helped them achieve those results with content marketing.

Are you sure you understand how Fintechs make money?

It took me a while. And actually, there are several revenue models Fintechs can use. Here are 6…

Michelle Maiellaro, Content Strategist at Mint Studios, tells us why she joined Mint Studios and what she currently does there.

A lot of fintech companies are uncomfortable with writing about their competitors.

And yet, writing about your competitors is one of the highest converting types of content you can create.

In this post, we argue why it makes sense to write about competitors, how to do it in a way that gets the right results, and some examples of well-performing competitor posts.

Zai helps companies with complex payments. With our content framework, we used Bottom of the Funnel content to help them generate multiple SQLs worth $100,000+. Here’s how.

In this article, we’ll focus on a very specific inbound marketing strategy that will help bring leads and new customers to your fintech company — while also building your brand, and helping you pursue your mission of financially educating your readers.

Most fintech companies – most companies, really – underuse their blog.

But if done correctly, it can even be your primary driver for growth, recruitment and branding. It can help you acquire customers, position yourself as an expert and help advance your mission of financial education.

Here’s how.

At this moment, do you know how many leads and sales your website blog brings? If the answer is no, it probably means you could be doing a lot more with your blog.

In this article we break down the huge opportunity for payment companies that implement content marketing correctly.

As the founder of a content marketing agency, I believe AI copywriting tools are one of the best things to happen to the content marketing industry in a while. I might even go as far as to say for the writing industry as a whole.

In this article I explain the issues I’ve noticed over the years of working in this industry, and why based on those, AI copywriting tools could be a win for content marketers.