Podcast: What Sales Actually Wants From Marketing (A Fintech Salesperson's Perspective) | Cristina Ciaravalli, Founder & CEO at Valli Ventures
What does sales actually want from marketing in fintech? Learn how to align teams, improve messaging, and drive real pipeline from a sales perspective.
Newsletter: Why your blogs might not be converting (and how to fix it)
Most blogs don’t convert because they shy away from showcasing the product—Mint Studios shows that clear, confident, and specific product content can triple conversions without changing rankings.
What are the top fintech influencers? We’ve put together a list of the top 25 in 2023, including well-known influencers as well as fintech thought leaders.
Want LLMs to Recommend Your Brand? Here's What We've Found Works: GPT Articles
Want LLMs to recommend your brand? We've found the best strategy to improve LLM visibility is GPT articles. We explain what they are and the results we've achieved in this post.
Newsletter: What content really moves the needle in high-stakes B2B marketing?
In this newsletter, we observe Enfuce's marketing strategy which focuses on building long-term trust through expert content with decade-long commitment.
How Fintechs Do Content: Building Trust with Experts at Enfuce
Learn how Enfuce builds trust and wins long-term fintech partnerships by leveraging internal experts, video, and human-first content to stand out in a crowded market.