Mint Studios Podcast: Fintech Marketing Lab

What does sales actually want from marketing in fintech? Learn how to align teams, improve messaging, and drive real pipeline from a sales perspective.

Learn how to turn fintech events into real revenue. Kate Young shares how to build an event strategy, map events across the funnel, and maximize ROI beyond leads.

Learn how to build a fintech marketing team that scales from startup lead generation to enterprise GTM. Insights on structure, ABM, and revenue-driven growth.

Learn about how CEOs and executive actually think about marketing and how to best communicate with them as a marketer.

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Learn how Enfuce builds trust and wins long-term fintech partnerships by leveraging internal experts, video, and human-first content to stand out in a crowded market.

Joana Rocha discusses marketing attribution, account-based strategy, sales alignment, content creation, HockeyStack, and building a fulfilling tech career.

Learn how Galileo uses enterprise content to reach its customers.

In this content case study, we look at how identity verification company Trulioo uses content to position itself as a trusted expert.

Jeremiah Glodoveza of Nium shares how B2B marketers can use entertainment-style storytelling, audience pain points, and brand strategy to drive growth.