If you work in the fintech or financial services industry and are looking for a PR agency, then you’re in the right place.
Finding an agency to work with is all about making sure you’re a good fit. This is especially true in the finance sector, where understanding the ins and outs of compliance and regulation is a must. You also might want to ensure you’re working with a company that has experience in the local geography.
We asked our Fintech Marketing Slack group what their top fintech PR agencies were and what their recommendations were, and put together a list based on everyone’s suggestions.
Let’s get started.
0. Mint Studios
Since we’re writing the article, we thought it would make sense to explain what we do. We’re not a PR agency; instead, we help fintech companies turn their blogs into a customer acquisition channel with content marketing.
Specifically, we use our four-pillar framework to create conversion-focused and expert-based content that helps you position your company as an expert, advance your mission of financial education and generate customers.
We’re able to create content for our clients that brings in SQLs by targeting very specific keyphrases.
You can learn more about our methodology in this post: Can Blog Content Bring in SQLs for Enterprise B2B? Yes, and Here's How
1. Ninja Promo
Ninja Promo is a global digital marketing company that redefines the fintech marketing model by replacing traditional hiring with a flexible subscription-based approach. This enables fintech companies to gain immediate access to a full in-house level team of specialists from PR and SEO to paid media and video production for a fixed monthly fee, without the costs of building and maintaining an internal team.
Rather than simply generating media mentions, Ninja Promo develops strategies that directly drive investor acquisition, company valuation growth, and user acquisition.
Their services include:
- PR Strategy
- Paid Media Placements
- Press-Release Distribution
- Influencer Marketing
- Journalists and Contributors Pitching
- Full-Service Digital Marketing
Geos:
- Supports clients across all major English-speaking markets worldwide, including the US, UK, Canada, Australia, and other international hubs.
2. Caliber Corporate Advisers
Caliber is marketing, communications and PR firm that has exclusively focused on fintech and financial services since they launched 13 years ago.
They’ve advised over 270 companies, from startups to large multinational brands, and are an official partner to fintech events like Money20/20, Finovate and Fintech Meetup.
Their services are:
- Public relations
- Content marketing
- Social media
- Digital advertising
Geos:
- USA
3. Vested
Vested is a PR firm that focuses on communications and marketing and works across multiple channels include paid, earned, shared and owned channels.
They do:
- Public relations
- Executive communications
- Creative services
- Digital marketing
- Content
- Conferences and events
Geos they service:
- US
- UK
- Canada
4. Chatsworth Communications
Chatsworth is a specialised communications agency that focuses on financial services and financial technology. They have over 20 years experience focusing on the fintech sector, and they operate on a global level.
Services:
- PR and stakeholder communications
- Content and campaigns
- Strategy and brand reputation
- Digital marketing and SEO
Geos:
- UK
- USA
5. Level PR
Level PR is a New York based public relations agency that focuses on amplifying narratives and key messages. They do this through solid media relations, and like to work with companies and startup-ups seeking to share stories in an engaging way. They are results-oriented.
Services:
- Strategy
- Media relations
- Thought leadership
- Content development
- Speaking and events
- Analyst relations
Geos:
- USA
6. Cognito
Cognito brands itself as a communications and marketing agency for finance, technology and the professional world. They are an integrated PR, marketing and comms tech PR agency and focus on managing reputations.
The services they offer include:
- PR strategies and comms
- Social media
- Influencer marketing
- SEM
- Data and analytics
- Web development
- UX UI design
- Branding and design
Geos:
- UK
- USA
- Singapore
- Netherlands
- Hong Kong
- Australia
7. Gregory FCA
Gregory FCA is the seventh largest financial services PR agency in the U.S. and the most AI-enabled communications firm in the world. For more than two decades, Gregory has helped fintechs earn trust and drive growth through consistent visibility in top-tier media outlets, including Bloomberg, The Wall Street Journal, Reuters, and Fortune.
Services include:
- Media relations
- Social media
- Digital marketing
- Answer Engine Optimization
- Investor relations
- Speaking engagements & awards
- Reputation management and crisis communications
- Content marketing
- Media training
- Branding and messaging
- Executive visibility and thought leadership
- Creative services
- Video production
- Podcast production
Geos they service:
- US
- UK and Europe
- Canada
8. Source code communications
SourceCode was founded in 2017 with a mission to evolve digital PR and communications marketing through humanity, technology and data.
Services:
- Strategy and counsel
- Insights and analytics
- Media training
- Social media marketing
- Analyst Relations
- Consumer reviews program
- B2B reviews program
Geos
- USA
9. CCGroup
CCGRoup is an international B2B tech agency PR and marketing consultancy. They work in five key markets:
- Mobile and telecoms
- Enterprise tech
- Financial technology
- Deep Tech
- Cybersecurity
Their services include:
- Media relations
- Content creation
- SEO PR
- Social media
- Industry analyst relations
- Positioning and messaging
- Video production
- Influencer marketing
- Measurement
- Marketing automation
Geos:
- UK + Europe
- USA
10. Clarity PR
Clarity helps scale-ups with big ambitions that want to leverage the full breadth of marketing communications to reach their goals. They take advantage of all the tools available and specialise in guiding target audiences from one stage of the funnel to another.
Services includes:
- Brand
- Corporate Communications
- Media Relations
- Messaging + Positioning
- Influencer Communications
- Crisis Communications
- Public Relations
- Analyst Relations
- SEO PR
Geos:
- UK
- USA
- Netherlands
You may also like: Top Fintech Content Writers (And How to Hire One)
11. Spark PR
Spark focuses on an agile approach to develop clients’ narratives, and have helped launch 1,000 technology companies.
Their industries are:
- Blockchain
- Consumer
- Enterprise
- Financial
Their services include:
- PR including media placement, events, messaging and marketing strategy
- Marketing including analysis and strategy, content developent, paid media, organic social
Geos:
- USA
- South Africa
12. SkyParlour
SkyParlour is a full service communications agency that focuses on creating thought provoking content and media campaigns, while building a client’s reputation and for those that want to make a positive difference.
Their services are:
- PR
- Social media
- Content
- Marketing
Geos:
- UK
13. Piabo
Founded in 2006, Piabo concentrates on technological advancement and digitalisation by focusing on telling a company’s story, as well as the story behind the products they develop.
Services:
- PR
- Social media
- Personal branding
- Podcast
- Influecner relations
- Graphic design
- And a lot more
Geo:
- Germany + Europe
- USA
14. fischerAppelt
fischerAppelt works on behalf of many publicly traded bands in Germany. They deliver marketing and communication solutions that are aimed at a business result, including stories, planning and product innovation, and more. They work with clients for 5+ years.
Services
- PR and content
- Online marketing and media
- Live marketing and events
- Social media
Geo:
- Germany
- USA
- Qatar
15. Marco
Marco is an independent agency based in Madrid, and specialises in branding and reputation building.
Services include:
- Media relations
- Inbound marketing
- Influencer marketing
- Events
- Social media
- Internal comms
- Branding and design
Geos
- Spain plus Europe
- Peru
- Mexico
- USA
- Brazil
- Colombia
- South Africa
16. Canela
Canela is a Spain based agency that focuses on bespoke communication strategies and campaigns for brands and products that they believe in and that are good for the planet.
Geos:
- Spain
- Portugal
17. Boldspace
Boldspace is a brand building, communications and analytics agency and platform that brings together advertising, marketing and PR.
Services:
- Brand building
- Communications
- Content
- Campaigns
- Corporate
- Creative
- Proprietary technology for campaigns
Geos:
- UK
